The Bower SFD296S Digital Automatic Flash is for use with Sony/Minolta cameras with a hot shoe. It has a Guide Number of 99' at ISO 100 and 50mm as well as a zoom range of 28-85mm and is designed with an array of high-end features at an affordable price. The head tilts upward 90° and rotates right 150° and left 180°. Photographers can accomplish soft lighting, shadow fill, dramatic lighting or improve all-over flash image quality. It has a bounce and swivel head, a zoom head (manual), and it conveniently uses 4 AA Alkaline or NiMH batteries. This model comes equipped with the Sony/Minolta style hot shoe and is not compatible with Sony's Multi-Interface Shoe.